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Brands should keep plump, dewy complexions at the forefront of their strategy, says the beauty trend tracker.
February 5, 2023
By: Lianna Albrizio
Associate Editor
Top growth trends across skincare emphasize consumers’ overwhelming desire for moisture. Whether consumers are slathering their lips in glow balms or their full faces in Vaseline, the rise of glow balms and slugging remind brands to keep plump, dewy complexions at the forefront of their strategy, says New York City-based market research firm Spate. Glow Balms Glow balms are used to enhance the natural radiance of skin and lips for a healthy, glowing appearance. Searches for lip, skin an...
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